The first Augmented Reality roadshow for a UAE government department to target youth at shopping malls, schools and parks to edutain them about conservation tips through a very engaging tool on tablets.
Philips Middle East wanted to launch their international campaing "Look Hot everyday" with a twist of localization becasue of the regions cultural sensitive so we've came up with a solution to overcome the challenge of using the international "Hot" models and personalized the campaign visuals to the target audience himself.
Client: Philips ME
Developing an exceptional experience by merging the physical gallery with the virtual world to give the visitor of the Dubai Calligraphy Exhibition a unique opportunity to collect additional information about what they actually view live.
Client: Dubai Culture and Art Authority